One score across every channel
Integrations

Connect every channel you already use

Email, telephony, team chat or your own systems — wire SentiTrack into the tools your company already runs and score every conversation 1–10. No rip-and-replace, no employee installs, and custom connectors on request.

SentiTrack integrations connect the communication channels you already use — email, telephony, team chat and custom systems — so every conversation is scored 1–10 for tone in one place. Native connectors cover Google Workspace, Microsoft 365, Twilio, RingCentral, 3CX, Slack, Teams and Zoom, plus a developer /ingest API for any text.

4
channel types unified
1–10
one score across all channels
0
message bodies stored
/ingest
API for any custom source
The challenge

Your conversations are scattered across a dozen tools

Tone lives everywhere — inboxes, phone calls, SMS, WhatsApp, Slack threads, Teams chats, support tickets. Bolting a separate sentiment tool onto each one gives you five dashboards that never agree, no shared 1–10 scale, and message content sitting in yet another vendor's database.

SentiTrack

One connector layer, one sentiment scale

SentiTrack meets your stack where it is. A silent BCC rule covers email; voice and SMS connectors cover telephony; webhooks cover team chat; and a developer API covers everything else — all scored on the same 1–10 scale and rolled up into the same graphs. Bodies are scored, then discarded.

  • Email via a silent BCC mail-flow rule — no inbox plugin
  • Telephony, SMS and WhatsApp via Twilio, RingCentral and 3CX
  • Slack, Microsoft Teams and Zoom via webhooks
  • A developer /ingest API for any text source, plus custom connectors on request
How it works

From your stack to one dashboard in three steps

01
Pick your channels

Turn on the connectors you need — email BCC rule, a telephony provider, your chat workspace, or the /ingest API — in Settings. Each channel maps to the same employees and attributes you already track.

02
We score every message 1–10

Calls, transcripts, chats and emails are scored 1–10 for tone and tagged with a stable topic by your chosen AI engine — the bundled SentiAI model or your own Anthropic, OpenAI or Gemini key.

03
Everything rolls up together

Scores from every channel feed the same Net Graph, Time Graph, Reports and Alerts — so you read one company-wide tone signal instead of stitching five tools together. Bodies are never stored.

Why teams connect everything to SentiTrack
One scale, every channel

Email, voice, SMS, WhatsApp and chat all land on the same 1–10 sentiment scale, so cross-channel trends are directly comparable.

No rip-and-replace

SentiTrack plugs into Google Workspace, M365, Twilio, Slack, Teams and Zoom — you keep the tools your company already runs.

Custom connectors on request

Have an in-house CRM, ticketing system or niche PBX? Push it through the /ingest API or ask us to build a connector.

Minutes to add a channel

One mail-flow rule, one webhook or one API call per source — no agents and no employee installs to roll out.

Privacy carries across

Every connector scores in memory and discards the content. Only the 1–10 score and non-content metadata are written, whatever the source.

Your AI, every source

The same SentiAI engine or your own Claude, OpenAI or Gemini key scores all channels — switch provider or model in Settings.

Privacy Policy

Every connector scores the body, then discards it

No matter which channel a message arrives on — email, call, chat or API — SentiTrack scores it in memory and writes only a 1–10 score and non-content metadata. Storing sentiment alongside identifiable employees and demographic attributes can be special-category data under GDPR Article 9; minimizing stored content reduces that exposure across every integration.

  • Zero message bodies or call transcripts retained, on any channel
  • Zero subjects stored in plaintext — hash only
  • Per-org Fernet-encrypted keys for bring-your-own-AI
  • Hard-delete endpoint plus a configurable retention window (default 365 days)

Integrations — FAQ

What can SentiTrack integrate with?

SentiTrack integrates with email (Google Workspace, Microsoft 365, Exchange, MDaemon via a silent BCC rule), telephony and messaging (Twilio, RingCentral, 3CX — calls, SMS, WhatsApp), team chat (Slack, Microsoft Teams, Zoom via webhooks), and any other text source through a developer /ingest API.

How do I connect Slack, Teams or Zoom to SentiTrack?

Team chat connects through webhooks: you point Slack, Microsoft Teams or Zoom at SentiTrack, and each message is scored 1–10 for tone, then discarded. Only the score, participants, timestamp, direction and a subject hash are stored — never the message text itself.

Can SentiTrack score phone calls and SMS?

Yes. Through Twilio, RingCentral and 3CX, SentiTrack scores call transcripts, SMS and WhatsApp messages on the same 1–10 scale as email and chat. The transcript is scored in memory and then discarded; only the score and non-content metadata are retained.

Does SentiTrack have an API for custom integrations?

Yes. A developer /ingest API lets you push any text — from a CRM, ticketing system, custom app or unsupported channel — and receive a 1–10 sentiment score and topic. Custom connectors for specific systems are also available on request from B2 Group.

Do integrations store my message content?

No. Every connector — email, voice, chat or API — sends content to your chosen AI provider only to compute a 1–10 score, then discards it. Your database holds just the score, participants, timestamp, direction and a subject hash, never the body, transcript or attachments.

What's the best way to unify sentiment across email, calls and chat?

SentiTrack unifies sentiment by scoring every channel — email, telephony, SMS, WhatsApp and team chat — on one 1–10 scale and rolling them into the same Net Graph, Time Graph and Reports. Unlike single-channel sentiment APIs, it never stores the underlying message content.

Wire SentiTrack into the tools you already run

Connect a channel in minutes, or explore the live demo with sample data first — no signup needed. Need a custom connector? Ask us. Cancel anytime.

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